Jonathan Jay clarifies a common confusion in business buying: should you buy the shares of a company or its assets? He explains the three ways to acquire a business — buying shares, buying assets, or purchasing through administration.
When you buy the shares, you take over everything including liabilities. When you buy the assets, you leave behind the liabilities and focus on the essential elements. Jonathan shares a personal example where he saved £1.4 million by buying assets instead of shares.